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Data privacy
Data privacy

Basic information

We, as the operators of this website, take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

In principle, it is possible to use our website without providing personal data. Insofar as personal data (e.g. surname, first name, telephone number, address or email addresses) is collected on our pages, this is always done on a voluntary basis as far as possible. This data will not be passed on to third parties without your express consent.

We would like to point out that despite all the measures we have taken, data transmission over the internet (e.g. when communicating by e-mail) may have security gaps and therefore complete protection of the data from access by third parties is not guaranteed in every case.

Cookies

This website uses cookies. Cookies do not damage your computer and do not contain any viruses. The creation of a cookie is a way of caching data and is used to make our services more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.

The cookies we use most often are so-called ‘session cookies’, which have a limited lifespan. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognise you as a visitor the next time you visit and thus offer you a better visitor experience.

You can adjust your browser settings so that you are informed when cookies are set. You can also allow cookies specifically only in individual cases or generally exclude them. You can also set the browser to automatically delete cookies when you close the browser window. If you disable cookies, the functionality of this website may be limited.

Server log files

The hosting provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits.

These are in particular:

  • Browser type and browser version

  • Operating system used

  • Referrer URL

  • Host name of the accessing computer

  • Time of the server request

These data cannot be assigned to specific persons. These data will not be combined with data from other sources. We reserve the right to check this data retrospectively if we become aware of specific indications of illegal use.

This data collection is used primarily to evaluate and prevent attempts to attack the website. In certain situations, hosting providers are also legally obliged to be able to provide information about where access was gained from in order to counter criminal activity.

Registration form

When you fill out a form, e.g. the registration form on our website, all your details are sent to us by email and stored in the database to prevent loss and for better traceability. We do not pass this data on to third parties without your consent.

Newsletter data

We offer our customers a newsletter. If you wish to receive it, we require a valid email address from you, as well as information that allows us to verify that you are the owner of the email address provided and your consent to us sending you the newsletter.

We use the newsletter data exclusively for sending the requested information and for correspondence with our customers in connection with invoices, contracts and project-specific work.

We assure you that we will treat your data confidentially and will never pass it on to third parties.

You can revoke your consent to the storage of your data, your e-mail address and its use in our address management and to receive the newsletter at any time by notifying us by e-mail, telephone or by using the ‘unsubscribe’ link in the newsletter.

SSL encryption

We use SSL encryption as a technology to protect the transmission of confidential data via our forms and for security reasons. You can recognise an encrypted connection by the address line ‘https://’ and the lock symbol displayed in the browser.

Data that is encrypted using SSL cannot be read by third parties during transmission.

Google Analytics

We integrate the web analysis service ‘Google Analytics’ from the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Analytics uses so-called ‘cookies’, text files that are stored on users' computers and that enable an analysis of their use of the website. The information generated by the cookie about the use of this website by users is usually transferred to a Google server in the USA and stored there.

However, if IP anonymisation is activated on this website, Google will reduce the IP address of users within member states of the European Union or in other states party to the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. IP anonymisation is active on this website. On behalf of the operator of this website, Google will use this information to evaluate the use of the website by users, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.

The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google. Users can prevent the storage of cookies by selecting the appropriate settings on their browser software. However, users should be aware that if they do this they may not be able to use the full functionality of this website. Users can also prevent the data generated by cookies about their use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

Third-party providers, including Google, place ads on websites on the internet. Third-party providers, including Google, use stored cookies to place ads based on a user's previous visits to this website.

Google will never associate your IP address with other Google data. You can object to the collection and storage of data at any time with effect for the future. You can disable the use of cookies by Google by selecting the appropriate settings on your browser.

For more information about Google's data usage for advertising, settings and opt-out options, please visit Google's websites: https://www.google.com/intl/de/policies/privacy/partners (‘How Google uses information from sites or apps that use our services’), http://www.google. com/policies/technologies/ads (‘Data use for advertising purposes’), http://www.google.de/settings/ads (‘Manage information that Google uses to show you advertising’) and http://www.google.com/ads/preferences (‘Determine which advertising Google shows you’).

As an alternative to the browser add-on or for browsers on mobile devices, please install the Ghostery app.

By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Google Adwords

We integrate the web analysis service ‘Google AdWords’ of the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, and, within the framework of Google AdWords, conversion tracking. Google AdWords stores a cookie for conversion tracking in your browser (so-called ‘conversion cookie’) when you click on an ad placed by Google. These cookies expire after 30 days and are not used for personal identification. If you visit certain pages on our website, we and Google can see that you clicked on the ad and were redirected to this page.

The information obtained using the conversion cookies is used to generate statistics for AdWords customers who use conversion tracking. These statistics tell us the total number of users who clicked on the Google-served ad and viewed a page with a conversion tracking tag.

In addition to conversion tracking, we sometimes also use the features

  • remarketing

  • target groups with common interests

  • user-defined target groups with common interests

  • ready-to-buy target groups

  • similar target groups

  • demographic and geographic targeting.

The Google Remarketing feature allows us to reach users who have already visited our site. This allows us to present our advertising to audiences who are already interested in our products or services. AdWords also uses the user behaviour on websites in Google's advertising network (‘Display Network’) over the last 30 days and the contextual search engine to determine the common interests and characteristics of our website users. On the basis of this information, AdWords then finds new potential customers for marketing purposes whose interests and characteristics are similar to those of our website users. Target group-specific remarketing is carried out through the combined use of cookies, such as Google Analytics cookies and Google DoubleClick cookies.

Further information on the subject of terms of use and data protection in the context of Google AdWords can be found at this link: Advertising – Privacy & Terms – Google.

Microsoft Advertising

Our website uses Microsoft Advertising, a service provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. Microsoft Advertising uses so-called ‘cookies’, text files that are stored on your device and enable an analysis of your use of the website.

When you access our website via a Microsoft Advertising ad, a cookie is placed on your computer. This cookie enables Microsoft and us to recognise that someone has clicked on an ad and been redirected to our site. No personal information about the identity of the user is transmitted.

The information collected using the cookie is used to compile conversion statistics. We learn the total number of users who clicked on an ad and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.

Microsoft processes your data in the USA. We would like to point out that an equivalent level of data protection as in the EU cannot be guaranteed for data transfers to the USA. However, Microsoft is certified under the Data Privacy Framework (DPF).

If you do not want Microsoft to track your behaviour across multiple websites, you can disable this at the following link: https://account.microsoft.com/privacy/ad-settings/

Further information on data protection at Microsoft can be found at: https://privacy.microsoft.com/de-de/privacystatement

Microsoft Clarity

We use ‘Microsoft Clarity’, a web analytics service provided by Microsoft Corporation (One Microsoft Way, Redmond, WA 98052-6399, USA), to improve the user-friendliness of our website. Microsoft Clarity enables us to collect and analyse information about user behaviour on our website. This helps us to optimise the website and improve the user experience.

Microsoft Clarity may collect various information about the use of our website, including mouse movements, clicks, scrolling activities and keyboard entries. However, this data is anonymised and does not allow any direct conclusions to be drawn about individual persons. IP addresses are also anonymised by Microsoft Clarity.

Microsoft Clarity uses cookies to collect and analyse the information it collects. These small text files are stored on your device and help us understand how you interact with our website. The data collected is stored on Microsoft's servers in the United States.

The data collected is used solely to better understand user behaviour on our website and to improve user-friendliness. We use this information to customise the design of the website and optimise navigation and content.

The use of Microsoft Clarity is based on our legitimate interest in improving our website and user experience. For more information about data processing by Microsoft Clarity, please refer to Microsoft's privacy policy: https://privacy.microsoft.com/de-de/privacystatement

YouTube

We embed some videos from the YouTube platform, which is provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. This embedding means that data is exchanged in the background for tracking purposes. If you do not want to disclose any data about yourself, please log out of your Google account or use a plugin like Ghostery to block the data exchange. You can find Google's privacy policy here: https://policies.google.com/privacy?hl=de

Google Maps

We integrate the map service ‘Google Maps’ from the provider Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. This integration has the consequence that data is exchanged in the background for tracking purposes. If you do not wish to disclose any data about yourself, please log out of your Google account or use a plug-in such as Ghostery to block the data exchange. You can find Google's privacy policy here: https://policies.google.com/pr...

Facebook Pixel Remarketing / Retargeting (Custom Audiences)

The Facebook pixel of the social network Facebook, 1601 South California Avenue, Palo Alto, CA 94304, USA, is integrated on our pages. When you visit our pages, the Facebook pixel establishes a direct connection between your browser and the Facebook server. Facebook thereby receives the information that you have visited our site with your IP address. This allows Facebook to associate your visit to our pages with your user account. We can use the information obtained in this way to display Facebook Ads or for tracking functionalities. We would like to point out that, as the provider of the pages, we do not receive any knowledge of the content of the transmitted data or its use by Facebook. For more information, please refer to the Facebook privacy policy at https://www.facebook.com/about/privacy/. If you do not want data to be collected via Custom Audience, you can deactivate Custom Audiences for Facebook here:

Integration of third-party services and content

It may be the case that third-party content, such as videos from YouTube, maps from Google Maps, RSS feeds or graphics from other websites, are integrated into this online offering. This always assumes that the providers of this content (hereinafter referred to as ‘third-party providers’) are aware of the IP address of the user. Without the IP address, they would not be able to send the content to the browser of the respective user. The IP address is therefore required to display this content. We endeavour to use only content from providers who use the IP address solely for the purpose of delivering the content. However, we have no influence over whether or not the third-party providers store the IP address for statistical purposes, for example. We will inform users if and when we become aware of such instances.

If you do not want to disclose any information about yourself, please log out of your Google account or use a plugin like Ghostery to block the data exchange. You can find Google's privacy policy here: https://policies.google.com/privacy?hl=de

Right to information, deletion, blocking

You have the right to request information about your stored personal data at any time and free of charge. In particular, you have the right to request information about the origin and recipients of your data and the purpose of the data processing, as well as the right to correct, block or delete this data.

Objection to unsolicited advertising e-mails or post

We hereby object to the use of the contact data published in accordance with the imprint obligation to send unsolicited advertising and information material. In the event of unsolicited advertising information being sent, for example by spam e-mails or post, the operators of this site expressly reserve the right to take legal action.

Contact for data protection

Bailamos Salsa GmbH

Leimgrubenweg 9d

4053 Basel

+41 79 133 80 62

info@bailamos-salsa.ch